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Doshacure:
Pyramid Box Packaging for Incense Sticks
PACKAGING
DoshaCure is a premium boutique healthcare and wellness supplement brand inspired by the wisdom of pure Ayurveda. Their philosophy is based on the 5000-year-old rich heritage of Ayurveda - the healing science. The brand promotes itself as a luxury brand.
The packaging is inspired by Indian heritage and majestic monuments. From our splendid architecture to a strong legacy, the historical monuments of India speak volumes and the same has been incorporated into the packaging design. Each scent is assigned a different solid color based on the ingredients with a tinge of luxury.
Logo approach
The lotus in the logo symbolizes purity and strength, which aligns with our devotion towards environmental preservation. The circle around the lotus represents a circular economy.
Brand color
Brown provides a sense of security that no other color can emulate. Highly sought-after for its wisdom, brown offers life-changing insight. It provides support and guidance, making it a protector through and through.
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